Tencent increasing investment in eSports tournaments in China | blooloop
Nike and Tencent Inks Exclusive League of Legends Pro Sponsorship Deal
Tencent Lands Top South Korea Gaming Firms as Cloud Customers | Data Center Knowledge | News and analysis for the data center industry
PUMA Sponsors Tencent's King Pro League – ARCHIVE - The Esports Observer
Nike sponsorship powers expansion of Chinese High School Basketball League | SportBusiness
Nike Extends Partnership With Chinese Athletic Association | by Kathryn Kuchefski | Instant Sponsor | Medium
Nike Sponsors China's League Of Legends Esports Pro League
Nike and other sneaker companies may feel the sting of the NBA's controversy in China | CNN Business
Tencent eyes more esports competitions in China | Financial Times
Nike 'League of Legends' Pro League Sponsorship Announcement | Hypebeast
Nike Unveil First Esports Jersey - Has This Opened Up a Whole New Commercial Dimension to The World of Esports?
Nike Invest In ESports Gamers In South Korea To Allow Them To Just Do It | The Drum
Could China's LPL become Nike's first sponsored esports league? | South China Morning Post
Nike set to become first major sponsor of Los Angeles 2028
LPL Teams Reportedly in Dispute With Tencent Over Nike Sponsorship Deal | dbltap
ESPN scores in China with new Tencent deal
Nike to sponsor China's League of Legends esports league
Nike is Now Sponsoring the League of Legends Pro Scene in China
Nike set to become first major sponsor of Los Angeles 2028
Sources: Teams in Dispute with Tencent Over Nike Sponsorship Deal for LPL – ARCHIVE - The Esports Observer
McDonald's, Nike take top honours at Tencent MIND Awards | Partner Content | Campaign Asia
Nike is now the official sponsor for Chinese League of Legends esports teams
Nike sprints to long-term Chinese Athletics extension - SportsPro
