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The Origin Story Behind LeBron's Billion Dollar Relationship With Nike
On this day in 2003: LeBron James inked the richest rookie shoe deal
Bronny James joins Nike family at same age as LeBron with NIL endorsement deal | Sporting News
LeBron James spent ONLY $2000 of his $90 million Nike contract!”: How The King spent his first ever Nike endorsement check as an 18-year-old - The SportsRush
When LeBron James chose Nike in 2003, he gave up $28 million — it could end up making him $1 billion - MarketWatch
LeBron James could be a billionaire thanks to Nike, other businesses
The History of the LeBron James & Nike Partnership | Shoe Palace Blog
On this day in 2003: LeBron James inked the richest rookie shoe deal
Looking back at NBA rookie shoe deals ahead of the 2022 NBA Draft - NBC Sports Chicago
LeBron James' Game-worn Rookie Sneakers Headed for IPO - Boardroom
Nike Had Conditions Before Giving Rookie Michael Jordan A Contract: Either Be NBA Rookie Of The Year, Or Average 20 PPG, Or Be An All-Star, Or Sell $4M Worth Shoes In A
LeBron James just signed the biggest endorsement deal in Nike history
Zion Williamson inked richest annual rookie shoe deal in NBA history
LeBron James Helps Nike Make $600 Million a Year and Recently Saw the Company Place Him in the Same Club as Michael Jordan: 'I'm Definitely Honored'
The History of LeBron James Basketball Shoes | Finish Line
Revisited: "I am so excited to be a Nike guy" - Throwback to an 18-year old LeBron James' iconic speech after signing a 7-year, $87 million deal with Nike
LeBron James' rookie Nike sneaker deal at par with late Kobe Bryant and Michael Jordan | Basketball News
Lakers: LeBron James Rookie Game Sneakers Offered as Stock Investment - All Lakers | News, Rumors, Videos, Schedule, Roster, Salaries And More
Fifteen years ago, Reebok and Adidas wanted him bad — so how exactly did LeBron James end up with Nike?
Adidas had a chance to land rookie LeBron James with a 10-year, $100 million contract. Instead, they lowered their offer to $70 million at the last minute, allowing Nike to swoop in
When LeBron James chose Nike in 2003, he gave up $28 million — it could end up making him $1 billion - MarketWatch
LeBron James Signs Unprecedented Lifetime Deal With Nike | Ad Age
LeBron James Nike: King Jame's Lifetime Deal is Bonkers
Report: LeBron James signs lifetime contract with Nike - Sports Illustrated
How LeBron James spent his first endorsement check from Nike
Lebron James: Every Sneaker He's Has Worn in his NBA career