Supply Management: The Theoretical Foundation of the IMP Approach and its Contribution on Critical Purchasing Decisions
Amazon.com: B2B Marketing: 16 Decisions, 86 Tools eBook: Diviné, Marc: Kindle Store
Supply Management: The Theoretical Foundation of the IMP Approach and its Contribution on Critical Purchasing Decisions
Markets-as-networks theory: A review
Standard template for PM and short reportsat JIBS
B2B Marketing: 16 decisions, 86 tools: Diviné, Marc, Schmitt, Lucille: 9782955375310: Amazon.com: Books
The network approach - a theoretical discussion
Koporcic, N. (2017). Actor-Resource-Activity (ARA) model for studying Interactive Network Branding in business relationships. Conference proceedings of the Association of Marketing theory and practice (AMTP), March 2017, Myrtle Beach, South Carolina ...
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The impact of digital technology on relationships in a business network
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Figure 3 from Actor-Resource-Activity (ARA) Model for Studying Interactive Network Branding in Business Relationships | Semantic Scholar
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Business Marketing and Networks
How is a Cement company working with maketing within the construction industry? - A case study on an ambitious cement company
Analysing Customer Supplier Relationships in Business Markets | springerprofessional.de
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Figure 1 from Actor-Resource-Activity (ARA) Model for Studying Interactive Network Branding in Business Relationships | Semantic Scholar
Economic sociology and the ARA interaction model | Emerald Insight
Applying the ARA model - Applying the ARA model The relationship model is the simplest form of network model Identify the focal firm and then the | Course Hero
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